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featured management models

diffusion of innovations: Rogers, Everett M.

diffusion of innovations

Rogers, Everett M.

  • topic: communication, innovation & risk and marketing & sales
  • period: 1962
Everett M. Rogers is widely known as the inventor of the “Diffusion of Innovation” theory from his research on how farmers adopt agricultural innovations. After pursuing a degree in agriculture, Rogers earned his PhD in Sociology and Statistics at Iowa State University (1957). His doctorate work stemmed from both his personal interest in understanding...
five configurations: Mintzberg, Henry

five configurations

Mintzberg, Henry

  • topic: org. design & development
  • period: 1979
The Canadian academic, Henry Mintzberg, synthesised organisational design literature into five ideal organisational forms or configurations that do not exist in the real world, but provide consultants and managers a framework to understand and design organisational structures. Mintzberg defined organisational structure as "the sum...
five trust building blocks: Georges, Laurent, Guenzi, Paolo

five trust building blocks

Georges, Laurent, Guenzi, Paolo

  • topic: marketing & sales
  • period: 2005
In 1999, Swan, Bowers and Richardson conducted a comprehensive study of the drivers of trust in the sales process. Trust drives the development of long-term relationships in personal sales processes and is the key to moving from a short-term, transaction-base toward a long-term, relationship-based interaction between buyer and seller. Trust reflects reliance...
contractual organisation: Handy, Charles B.

contractual organisation

Handy, Charles B.

  • topic: org. design & development and personnel management
  • period: 1976
In his work, "Understanding Organisations", the British management writer, Charles Handy, listed over sixty factors that influence the effectiveness of organisations. For Handy, work motivation is one of the key variables of organisational performance and he introduced the concept 'motivation calculus' to better understand this variable. His motivation formula...